Where State AusExports Offices Should Sit (Closer to Producers)

These are regional export support hubs, not city offices.

Office model:
Small 2–4 person export support desk + AI-assisted onboarding lab.

✅ Duties AusExports Can Assist Farmers & Primary Producers With

Human + AI Support Worker Model (Real Vendor Value)

AusExports should position itself as:

Export Support Partner + AI Export Desk for Australian Producers

Here is the full duty framework:

1️⃣ Export Readiness & Business Assessment (Core Service)

Human Support

• Conduct export readiness interviews

• Review product specs and farm capacity

• Identify missing export requirements

OzMate AI Support

• Auto readiness scoring (A–H)

• Generates action checklist instantly

• Suggests next best steps by destination

✅ Output: Export Readiness Score + Roadmap

2️⃣ Compliance, Licensing & Permits Navigation

Human Support

• Guide producers through DAFF export registration

• Help interpret commodity-specific rules

• Coordinate certification providers (Halal, Organic, HACCP)

OzMate AI Support

• Country + product compliance prompts

• Checklist of permits to verify

• Auto links to ABF + DAFF + Austrade guidance

✅ Output: “Compliance Pack” for each vendor

3️⃣ Export Documentation & Trade Paperwork Setup

Human Support

• Help vendors prepare export document templates

• Ensure buyer expectations are met

• Connect to freight forwarders for correct docs

OzMate AI Support

• Auto-generate:

  • Invoice templates

  • Packing list formats

  • Certificate request checklists

  • HS Code verification prompts

✅ Output: Vendor Export Document Folder

4️⃣ Product Packaging, Labeling & Market Fit Review

Human Support

• Packaging compliance advice (nutrition, claims, language)

• Shelf-life and cold-chain readiness checks

• Retail export presentation improvement

OzMate AI Support

• Destination label requirement prompts

• Packaging improvement recommendations

• Buyer-friendly product listing text generation

✅ Output: Export-Ready Product Profile

5️⃣ Logistics & Freight Partner Matching

Human Support

• Introduce cost-effective freight forwarders

• Help compare sea vs air freight

• Coordinate cold-chain solutions if needed

OzMate AI Support

• Freight planning checklist

• Incoterms responsibility guide

• Risk + insurance recommendations

✅ Output: Logistics Plan + Quote Comparison

6️⃣ Pricing, Margin & Payment Risk Protection

Human Support

• Assist with FOB/CIF pricing logic

• Help choose payment terms (TT vs LC)

• Reduce fraud risk in early buyer deals

OzMate AI Support

• Pricing builder prompts

• Payment risk scoring

• Margin + landed cost calculator guidance

✅ Output: Export Pricing Sheet + Safe Terms

7️⃣ Buyer Discovery & Market Targeting

Human Support

• Identify top buyer segments for each product

• Recommend target countries and importers

• Support trade show + distributor outreach

OzMate AI Support

• Buyer persona generation

• Region-based buyer match suggestions

• Demand trend analysis prompts

✅ Output: Buyer Target List Strategy

8️⃣ Outreach & Sales Enablement for Farmers

Human Support

• Review vendor pitch decks and catalogues

• Help with buyer follow-up discipline

• Support negotiation preparation

OzMate AI Support

• Email templates + LinkedIn scripts

• Follow-up automation sequences

• Distributor intro messaging

✅ Output: Outreach Pack (3 scripts + follow-ups)

9️⃣ Vendor Listing + Marketplace Visibility

Human Support

• Help upload product listings professionally

• Ensure trust signals (certificates, MOQ, photos)

OzMate AI Support

• Auto-generate SEO product descriptions

• Translate listings for overseas buyers

• Suggest keywords + HS tags

✅ Output: Priority Vendor Listing Live

🔟 Export Support Membership (Subscription Upsell)

After first service delivery, offer:

AusExports Export Support Membership

• Monthly buyer matching

• Compliance alerts

• Logistics partner discounts

• OzMate AI export assistant access

• Quarterly readiness re-score

This is where subscriptions become natural.

11️⃣ Local Export Clinics & Community Trust Building

Each state office runs:

• Monthly “Export Readiness Clinic”

• DAFF/ABF compliance workshops

• Buyer introduction webinars

Human + AI combined = authority + pipeline.

12️⃣ “AI Export Desk” for Farmers (Unique Differentiator)

OzMate AI can act like:

• Export compliance assistant

• Document builder

• Buyer outreach writer

• Logistics planner

• Market research helper

Farmers don’t want software.

They want:

“Someone who tells me exactly what to do next.”

That’s OzMate.

✅ Staff Model Per State Office (Lean & Powerful)

Only 2–3 humans needed when AI handles scale.